H. Jun Huh

Truly good and useful software will eventually rise to prominence.

Translated by GPT

Truly good and useful software will eventually rise.

In other words, you should focus on creating software that is useful to someone, rather than getting caught up in methodologies like Lean Startup. Perhaps the current pace of AI development may not align with Lean Startup methodologies. As everyone is now able to produce high-quality products, customer expectations have risen. Ultimately, startups that strive to build an ecosystem over time and are genuinely useful to someone will be chosen by customers.

Especially when you receive a shoutout on channels like LinkedIn, X, TikTok, and Instagram, where you can quickly spread to a large number of customers, your customer base will increase remarkably. The condition here is “usefulness.” Customers still want services that can solve their problems, and social media channels are perfect for spreading the word. Of course, the service must be sufficiently useful to be used before that.

I apply the Diffusion of Innovations theory when measuring this usefulness. It’s a theory that innovation spreads through 2.5% product developers (startup team), 13.5% early adopters, and 34% majority adopters. There are even separate terms like “chasm” for startups that fail because they can’t bridge the gap between early adopters and majority adopters.

However, what is often overlooked here is the 2.5% of product developers. If they are not satisfied with the product, the 13.5% of early adopters will never use it. If early adopters do not use it, the chasm will never be crossed. Perhaps from the maker’s perspective, the product standards need to be raised a bit more rigorously. Not perfection, but completion as the standard.

Ultimately, it must be a product that satisfies the entrepreneur first. If the entrepreneur is satisfied but the early adopters are not, then there is a problem. However, in many cases, startup products do not even satisfy the founders. In such cases, it is worth reconsidering.

“Am I truly satisfied with my product?”

https://www.linkedin.com/posts/huhhyeongjun_진짜-좋고-유용한-소프트웨어는-언점가는-뜹니다-즉-누군가에게-유용한-activity-7300103406533156865-OJMe?utm_source=share&utm_medium=member_desktop&rcm=ACoAAEFmlqQBrrvwpls605PMVcHtL6PcgGL4e9E

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